Creating more valuable consumer experiences—and retail sales opportunities
In today’s ultra competitive retail landscape, delivering valuable customer experiences is everything. And when making the kind of relevant customer connections that drive action on the sales floor, timing is everything. That’s why digital signage has evolved into such a powerful consumer touchpoint. From digital posters and interactive kiosks, to intelligent vending machines and point-of-sale devices, retailers can deliver more targeted, engaging brand experiences, and capture critical sales opportunities when and where they matter most. And with the retail marketplace being driven more and more by technology, Intel-based solutions provide the flexibility, manageability and security needed to engage customers at every touchpoint.
Reach the right audience with the right message at the right time
Intel® Retail Client Manager (Intel® RCM) is the intelligent software solution that enables you to deliver digital content to every screen with greater impact, when and where it matters most. Reach targeted audience segments with the right message, at the right time. Remotely manage your marketing campaign in near real-time. And launch customized content on the fly, to quickly and easily deliver a richer brand experience.
Powerful, intuitive, and simple to use
Intel® Retail Client Manager allows you to manage every element of your digital marketing content with ease. Use any combination of HD video, web content, images, flash or HTML5 animation, and audio, and stream to some or all of your digital networks. Customize network channel displays according to demographic information, or other parameters, with the unique Categorization Engine. And do it with the flexibility to adapt to changing business needs in real-time. The tools you need to deliver more powerful digital consumer touchpoints are at your fingertips with Intel® RCM.
Save time and money
Intel® RCM gives you the flexibility to deploy more dynamic campaigns faster and more cost-effectively. Put an end to high distribution and printing costs, and to waiting for insertion deadlines and television schedules. Plan, create, and launch campaign lifespans, targeted deliveries, and real-time promotions without limitations. Digital signage networks are simple to use, inexpensive to maintain, and can provide real ROI. Accurately track marketing costs to the point of purchase. Use, reuse, and interchange all forms of digital content to suit changing needs. Intel® RCM also provides audit trails and administration support.
Analyze your shoppers’ behavior and demographics. Integration with Intel® RCM maximizes the power of both.
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Query, restore, upgrade, and protect devices remotely. Integration with Intel® RCM dramatically lowers total cost of ownership (TCO).
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Solve retail challenges. Create new consumer experiences.
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Elevate brand awareness with relevant, up-to-the-minute advertising and promotions.
Engage consumers with incentives right where they are most likely to buy.
Deploy dynamic brand content and deliver intelligent full-service shopping experiences.
Create enhanced product experiences and deliver targeted promotions on the spot.
Get started with the 3 simple steps of campaign creation: What, when and where.
Introduction to combining various media files for dynamic three-zone campaign.
Learn more about creating, configuring and playing your content.
Get the inside track on playlists: Adding media and sequence of play.
A simple guide to adding customized ticker text and dynamic RSS feeds.
Take control over the what, when and where of remote commands settings.
Setting schedules: From single campaigns to recurring multiple campaign playlists.
Play specific campaign content on select screens without creating a new campaign.
Customize your campaign to capture the attention of your audience.
Learn how to trigger a special campaign or a special command to run on a player.
Learn how to create and manage users and roles.
Creating and managing global media libraries
From beginner to expert, get step-by-step lessons from this downloadable PDF.